January 12, 2004
Hypercom Introduces S9 terminal
Hypercom Introduces the S9
New PED and EMV Certified, Infoguard Tested Payment Device Delivers High Security, Versatility, Features and Value for Retailers
NEW YORK, National Retail Federation 93rd Annual Convention & EXPO, Jan 12, 2004 /PRNewswire-FirstCall via Comtex/ -- Hypercom Corporation (NYSE: HYC), a global leader in innovative electronic payment solutions, today introduced the Hypercom(R) S9 payment device at the National Retail Federation Annual Convention & Expo in New York. The new PED and EMV Level 1 certified, Infoguard tested S9 gives retailers a high security payment device packed with unique merchant branding features, flexible connectivity for easy integration with leading POS systems, and the ability to truly take advantage of the increase in PIN-based card transactions. The S9 demonstrates Hypercom's continued commitment to deliver business-driven technology that enables the world to reliably and securely move transaction data faster and more cost-effectively.
(Photo: http://www.newscom.com/cgi-bin/prnh/20040112/LAM009 )
High Security and Value in the Palm of Your Hand
Like other members of Hypercom's highly popular product family, the S9 meets and exceeds industry requirements, standards and certifications. In addition to achieving PED and EMV Level 1 certifications and Infoguard testing, the S9 provides options for reading both magnetic stripe and smart cards. The payment device fully meets industry security requirements including a tamper-resistant case, separate security processor, Master/Session DES, Triple DES and DUKPT support.
The Hypercom S9 features a distinctive ergonomic design, large color-coded keys and an easy-to-read backlit two-line display for use in diverse retail environments. It was specifically designed to help retailers and their customers get business done faster and better. A key feature for the S9 is its unique ability to deliver a new level of retailer branding at the point-of-sale. With the S9's innovative use of post-mold decorating technology, retailers can easily customize the S9 with their own distinctive brand and brand colors. As consumers swipe their card at the checkout counter, the retailer can seamlessly integrate their brand and a message, giving them control over the entire payment experience.
"Understanding the most fundamental and practical requirements of the retail marketplace is essential to delivering products with the right levels of performance," said Eric Duprat, senior vice president, Global Marketing & Product Development. "The Hypercom S9 marks the introduction of a very attractive, cost-effective and highly secure device that will substantively benefit retailers. The S9 gives retailers the right technology, the right software, the flexibility and branding opportunities to enhance the payment experience."
Smart Combination of Flexibility and Functionality
Added to the new level of retailer branding is the device's flexibility to work within the retailer's infrastructure requirements. The S9 can be physically deployed as a hand-over or countertop PIN entry device or cleverly mounted to ergonomically integrate into the existing point-of-purchase design. This flexibility also offers retailers a smooth and cost-effective EMV migration.
Additionally, retailers who select Hypercom's S9 payment device do not have to write any new code. Thanks to Hypercom's HyperWare(R) FPE toolkit, all of the necessary functionality is incorporated to enable rapid integration into existing POS systems. In fact, most retailers and/or system integrators are able to quickly combine their electronic cash register systems and Hypercom's card payment devices.
The HyperWare FPE software includes drivers such as a Windows DLL, OPOS controls and JavaPOS controls -- each which enables the retailer to take full advantage of all the features and functions of the S9 without having to write a single line of code, preserving the flow of the consumer payment experience.
"The Hypercom S9 really represents for the industry a well thought out and intelligent, business-driven solution to move retailers into the fast lane with the unique benefit of extending their brand to the point-of-transaction. And with its cost effectiveness and flexibility, the S9 is the simple, smart solution for retailers who want an attractive way to provide more payment options to the consumer," said O.B. Rawls, IV, president, Hypercom North America.
Hypercom's S9 payment device is the result of focusing on what retailers need the most -- a cost-effective payment device that helps maximize the return on investment and provide new business building advantages through the enhancement of the payment experience.
The S9 is available for immediate delivery.
About Hypercom ( www.hypercom.com )
Celebrating 26 years of technology excellence, innovation and industry leadership, Hypercom Corporation (NYSE: HYC) is a leading global provider of electronic payment solutions that add value at the point-of-sale for consumers, merchants and acquirers, and yield increased profitability for its customers.
Hypercom's products include secure web-enabled information and transaction terminals that work seamlessly with its networking equipment and software applications for e-commerce, m-commerce, smart cards and traditional payment applications. Hypercom's widely-accepted Internet-enabled, consumer-activated and EMV-approved touch-screen ICE(TM) (Interactive Consumer Environment) information and transaction terminals enable acquirers and merchants to decrease costs, increase revenues and improve customer retention.
Headquartered in Phoenix, Arizona, Hypercom has shipped more than six million terminals in over 100 countries, which conduct over 10 billion transactions annually.
Hypercom and HyperWare are registered trademarks of Hypercom Corporation. ICE is a trademark of Hypercom Corporation. All other products or services mentioned in this document are trademarks, service marks, registered trademarks or registered service marks of their respective owners. Certain matters discussed within this press release are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Although Hypercom management believes the expectations reflected in such forward-looking statements are based on reasonable assumptions, it can give no assurance that its expectations will be attained. Factors that could cause actual results to differ materially from expectations include industry, competitive and technological changes; risks associated with international operations and foreign currency fluctuations; the composition, timing and size of orders from and shipments to major customers; inventory obsolescence; market acceptance of new products and other risks detailed from time to time in Hypercom's SEC reports, including the company's most recent 10-K and subsequent 10-Qs.
For more information, please contact Pete Schuddekopf of Hypercom Corporation, +1-602-504-5383, firstname.lastname@example.org .
SOURCE Hypercom Corporation
Photo : NewsCom: http://www.newscom.com/cgi-bin/prnh/20040112/LAM009
Pete Schuddekopf of Hypercom Corporation, +1-602-504-5383,